[T]he use of sign holding vagrants to advertise, is a development of PokerFaceBook.com's most recent advertising campaign. Homeless men are able to provide a valuable and tangible service to a company, while receiving an additional revenue stream in combination with their normal donations from begging.How's that for a new wrinkle to "multichannel marketing"? I can't wait for the next version of Adobe InDesign to include an "Export to Vagrant" feature.
Monday, September 26, 2005
A New Marketing Medium?
Believe it or not, it is called Bumvertising:
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