Even as the commercial press is hammered by shrinking profits, layoffs and falling circulation, college newspapers are thriving. Today's premier college dailies—big, colorful and aggressive—are often indistinguishable from professional broadsheets, and the resemblance goes beyond the front page. The UCLA Daily Bruin's offices, with more than 100 top-of-the-line Apple workstations, rival those of a medium-size professional paper. The Indiana Daily Student has an annual payroll of $380,000. The Harvard Crimson recently spent $400,000 on color presses and design consultants.I suspect the success of college papers has to do with the fact that college papers are usually free (at least they were when I was in college) and are something to stare at while waiting for class to start. They also tended to have coupons for pizza.
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While professional papers are losing readers, an estimated 95 percent of college students still read the campus paper.
Tuesday, November 29, 2005
The Old College Try
This I found interesting:
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