According to their Web site, the
Print Council is "a business development alliance dedicated to promoting the greater use of print media." Last week, WhatTheyThink had a story trumpeting: "
The Print Council's Expenditures Approach $1 Million." Dr. Joe, though, went into statistical overdrive and
calculated that:
for every $1 achieved by the Print Council, printing volume goes down by $5000.
This is either the plot of a Mel Brooks movie or else conspiratorial forces are at work!
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